Ajwad Pink to Pink Perfume 60ml EDP Lattafa

Ajwad Pink to Pink Perfume 60ml EDP by Lattafa is a playful, sparkling twist on the much-loved Ajwad line. True to its name, everything about it glows pink: juicy tropical fruits, blushing florals and a warm, softly sweet base that keeps the fun grounded in genuine sophistication. Released in 2024, it is officially unisex, though its bright fruity-floral personality gives it a distinctly flirtatious charm that makes it a joy to wear.

The Scent Journey

The Opening

The opening is a burst of sunshine. Ripe guava and lychee pour out first, sweet and exotic, while pink grapefruit adds a zesty bitterness that stops the fruit from becoming syrupy. A pinch of pink pepper crackles over the top, giving the whole accord a lively, effervescent lift.

The Heart

As the fruit settles, a bouquet of rose, peony and magnolia blooms at the centre. The peony brings a fresh, dewy quality, the magnolia a creamy lemon-tinged smoothness, and the rose ties everything together with classic romantic polish. It is feminine in spirit yet light enough for anyone.

The Dry Down

The base is where Pink to Pink surprises. Soft leather and mossy depth appear beneath vanilla, musk and salty ambergris, lending an elegant, slightly mysterious finish that lingers for hours and keeps the fragrance from ever feeling one-dimensional.

Fragrance Notes

• Top notes: Guava, Pink Grapefruit, Lychee, Pink Pepper
• Heart notes: Rose, Peony, Magnolia
• Base notes: Leather, Musk, Ambergris, Vanilla, Moss

Longevity and Performance

For a fruity floral, Pink to Pink performs impressively. Expect six to eight hours on skin, with the vanilla, musk and leather base clinging even longer to clothes. Projection is cheerful and noticeable in the first hours before softening into a sweet, skin-close veil.

When to Wear It

This is a scent made for daylight and celebration. It shines in spring and summer, at brunches, parties and holidays, yet the warm base means it carries comfortably into autumn evenings too. It is equally happy at the office, where its brightness reads as friendly rather than loud.

Ajwad Pink to Pink Within the Lattafa Family

Pink to Pink is the radiant sister of the original Ajwad, which offers a warmer, ambery take on the same compact 60ml format. If sweet and charming is your style, Eclaire is another crowd-pleaser worth exploring, and our Yara collection is full of similarly joyful feminine scents. See everything in our complete collection.

About Lattafa

Dubai-based Lattafa Perfumes has earned a global reputation for bottling luxurious, characterful fragrances at prices everyone can enjoy. From rich ouds to sparkling fruity florals like this one, the house combines Middle Eastern generosity of style with modern, wearable compositions.

Frequently Asked Questions

Is Ajwad Pink to Pink only for women?

No. It is officially unisex, though its fruity floral character leans feminine. Anyone who enjoys bright, sweet scents will wear it well.

How big is the bottle?

This is the standard 60ml eau de parfum, the same size as the original Ajwad, presented in Lattafa's decorated flacon.

Is it very sweet?

It is fruity-sweet rather than sugary. The grapefruit, moss and leather keep the sweetness balanced and grown-up.

Does it work in warm weather?

Beautifully. The juicy fruit and fresh florals are made for sunshine, while the base keeps it lasting through the day.

Authenticity Guarantee

100% genuine Lattafa stock, dispatched quickly from our UK warehouse with free tracked delivery and backed by our money-back guarantee.

Final Thoughts

Ajwad Pink to Pink is happiness in a pink bottle: fruity, floral and finished with unexpected depth. If you want a fragrance that lifts your mood every time you spray it, this little charmer delivers.